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The German Financial Times, after some testing, has revealed that the large store chain, H&M has been fibbing about their “certified organic” cotton products. Although rumors have been spread about them destroying and throwing out old clothing, this may be just a tad worse. The labeled organic cotton products have been proved to contain genetically modified cotton from India. The blame may be on the organic-certification agencies, according to authorities in India. However, H&M should be looking further into their products they are selling to consumers who believe they are getting a product that is better for the environment. Those consumers will most likely be unhappy to know that a store they trust has been lying about products that are supposed to be making a difference. - Emily Ekern
Look by Justin Giunta
-Anna Elyse Lautmann
Look by Alexis Bittar
Look by Tory Burch
Banana Republic thinks that women should be able to have fun in the sun and look good doing it all year long! The retailer has announced their new Luxe Leisure capsule collection, a compilation swimwear, tunics, and other summer attire, which will be available 12 months a year beginning at the end of March in their warm weather, and several other select locations. The pricing of the new collection will be similar to the current line, will be separate from the spring and summer collection, and will include two more collections for the fall and winter season. So, don’t let your lack of warm weather wardrobe slow you down and start planning those winter getaways today!
- Anna Elyse Lautmann
For the long awaiting opening of “Sherlock Holmes” star Rachel McAdams, who plays the alluring role of Irene Adler, decided to wear an original creation by Italian design house of Alberta Ferretti for her photocall at Cinema Gaumont Marignan in Paris. This particular piece is part of Ferretti’s fall 2009 ready-to-wear collection. McAdams chose to wear a warm grey knee length wool simple sheath style dress with black sheer sleeves that contained jewel accents around the top of her sleeves to help accent her alluring ensemble.
-Brittany Berryman
Elisabetta Canalis (also known as George Clooney's leading lady) is the woman representing Roberto Cavalli Underwear in their Spring/Summer 2010 campaign. Eva Cavalli was the art director for the shoot, which was shot in London in November and has a nineteenth century feel including Louis XVI style sofas, gilded mirrors, and baroque upholstery. Photographers Mert Alas and Marcus Piggot shot Canalis in a matching underwear set of animal print satin and black, a suspender belt, and a marabou feather trimmed silk robe. The line is sensual, seductive, and feminine, and they wanted the campaign to represent that. Roberto Cavalli said, “For my next underwear collection I was inspired by a real woman, with appeal, charisma and sensuality. [Elisabetta’s] Mediterranean beauty and intense appeal interpret an intriguing super-feminine woman.”
-Emily Ekern
Factio Magazine gets Nicole Kidman’s 2010 SAG Awards "Beach Hair" with eco-friendly product by David Babaii! Find out which one! 
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