Monday, August 24, 2009

Gap Celebrates 40th Anniversary by Outfitting NYSE Traders

Gap recently celebrated their 40th anniversary with a bang by outfitting NYSE Traders in their 1969 Premium Jeans. It's the first time in history that traders have worn jeans on the trading floor. “Today the NYSE is trading business suits for jeans to commemorate Gap’s 40th anniversary brand initiative,” said Duncan Niederauer, CEO, NYSE Euronext. “Our trading community and staff are very proud to celebrate this occasion with Gap, which is a great global brand. We take promoting our companies very seriously and are pleased to highlight members of the NYSE-listed family whenever possible. Our superior market quality, value added service offerings and global visibility platform make the NYSE a perfect fit for Gap." Looking very stylish, perhaps there will be more dressed-down Friday's for NYSE Traders.

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